Privacy Policy

This Privacy Policy explains how BookOfDead.ie ("we", "us", "our") collects, uses, and protects information about visitors to our website. We are committed to handling your personal data responsibly and in compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

By using this website, you agree to the practices described in this policy. If you do not agree, please discontinue use of the site.

Data We Collect

We collect two categories of information: data you provide directly and data collected automatically when you visit our site.

Automatically Collected Data

Cookies and tracking technologies - small text files placed on your device that help us recognise returning visitors and analyse usage patterns.
Usage data - pages visited, time spent on each page, links clicked, scroll depth, and navigation paths.
Device and browser data - browser type and version, operating system, screen resolution, and language settings.
IP address - used to determine approximate geographic location (country and city level) and to protect against fraudulent or abusive traffic.
Referral source - the URL that directed you to our site, whether from a search engine, social platform, or another website.

Voluntarily Provided Data

Contact enquiries - if you reach out via our contact page, we collect your name and email address to respond to your message.

We do not collect payment information, government identification numbers, or sensitive personal data as defined under GDPR Article 9.

How We Use Your Data

The information we collect is used strictly to operate and improve this website. Specific purposes include:

Measuring site traffic and understanding how visitors interact with our content.
Identifying popular articles and pages so we can prioritise future content.
Detecting and preventing bot traffic, spam, and other abusive behaviour.
Improving page load speed and overall user experience based on device and browser data.
Responding to direct enquiries submitted through our contact form.

We do not use your data for automated decision-making or profiling that produces legal or similarly significant effects.

Third Parties We Share Data With

We work with a limited number of trusted third-party services to operate this website. Each third party processes data only for the purposes described below.

Google Analytics

We use Google Analytics to analyse website traffic. Google Analytics places cookies on your device and collects anonymised usage data, which is transmitted to and stored on Google servers. We have enabled IP anonymisation so your full IP address is never stored. Google may use this data in accordance with its own privacy policy. You can opt out of Google Analytics tracking at any time by installing the Google Analytics Opt-out Browser Add-on.

Casino and Gaming Partners

This site contains affiliate links to licensed online casino operators. When you click an affiliate link, the destination casino may place its own cookies on your device and collect data according to its own privacy policy. We do not transfer your personal data to casino partners directly - any data exchange occurs solely between you and the casino once you click through to their site. We encourage you to review the privacy policy of any casino you visit before registering or depositing.

Cloudflare

Our website is served through Cloudflare's content delivery network. Cloudflare processes connection data (including IP addresses) to provide performance and security services. This processing is covered by Cloudflare's privacy policy and data processing addendum.

Your Rights Under GDPR

If you are located in the European Economic Area, you have the following rights regarding your personal data:

Right of access - you may request a copy of the personal data we hold about you.
Right to rectification - you may ask us to correct inaccurate data.
Right to erasure - you may request deletion of your personal data where we have no legitimate reason to continue processing it.
Right to restriction - you may ask us to limit how we use your data while a dispute is resolved.
Right to object - you may object to processing based on our legitimate interests.
Right to data portability - you may request your data in a structured, machine-readable format.

To exercise any of these rights, please contact us using the details at the bottom of this page. We will respond within 30 days.

Your Rights Under CCPA

If you are a California resident, you have the right to know what personal information we collect and how it is used, the right to request deletion of your personal information, and the right not to be discriminated against for exercising your privacy rights. We do not sell personal information to third parties. To submit a CCPA request, contact us at the address below.

Cookie Management

You can control cookies through your browser settings. Most browsers allow you to block or delete cookies, or to receive a notification before a cookie is set. Please be aware that disabling certain cookies may affect the functionality of this website.

To manage cookies in common browsers:

Chrome - Settings > Privacy and Security > Cookies and other site data.
Firefox - Settings > Privacy & Security > Cookies and Site Data.
Safari - Preferences > Privacy > Manage Website Data.
Edge - Settings > Cookies and site permissions.

You may also use the Google Analytics opt-out add-on described above to prevent analytics tracking specifically.

Data Retention

Analytics data collected through Google Analytics is retained for 14 months before automatic deletion. Contact form submissions are deleted within 90 days once your enquiry has been resolved. We do not retain data for longer than is necessary for the purpose for which it was collected.

Children's Privacy

This website is intended for adults aged 18 and over. We do not knowingly collect personal data from individuals under 18. If you believe a minor has submitted data through our site, please contact us and we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. The most current version will always be available on this page. We recommend checking back periodically.

Contact Us

For privacy-related requests or questions about this policy, please contact us at:

Email: privacy@bookofdead.ie
Website: bookofdead.ie/contact

We take all privacy enquiries seriously and will respond within 30 days of receiving your request.