Editorial Policy
Editorial Policy
BookOfDead.ie is an independent guide dedicated to the Book of Dead slot and the Irish online casino market. Every page on this site - from game reviews to casino comparisons - is produced according to the standards set out below. We publish these standards so readers can evaluate the information we provide and hold us to account when we fall short.
How We Create Content
Content on BookOfDead.ie originates from primary research. Before a single word is written, our team collects raw data: we access the Book of Dead demo, read Play'n GO's official documentation, inspect casino licence certificates published by the Irish Revenue Commissioners and the Malta Gaming Authority, and test withdrawal flows firsthand where possible. We do not paraphrase competitor sites or recycle press releases.
Our writers then produce articles from that data using a structured brief. The brief specifies what facts must appear, which claims require a source citation, and what the reader should be able to do after reading the page. Writers are required to flag any gap between what the brief asks for and what the data actually supports - speculation is not a permitted gap-filler.
Fact-Checking Process
Every factual claim passes through a two-stage check before publication. In the first stage, the writer verifies each statistic against the original source - RTP figures against the Play'n GO paytable, bonus terms against the casino's live promotions page, licence numbers against the regulator's public register. In the second stage, an editor who did not write the piece reviews the fact trail independently and flags discrepancies.
Figures that cannot be verified against a primary source are either omitted or labelled explicitly as estimates. We do not publish RTP ranges, bonus values, or wagering requirements based on third-party aggregators alone, because those sources carry their own errors and update lags.
- Game specifications (RTP, volatility, max win) - verified against Play'n GO's official paytable and certified game sheets
- Bonus terms - checked directly on each casino's promotions page at time of writing
- Licence status - cross-referenced with the relevant regulator's public database
- Payment methods and withdrawal times - verified through casino support or published terms
Affiliate Relationship Disclosure
BookOfDead.ie earns revenue through affiliate partnerships. When a reader clicks a casino link on this site and registers an account, we may receive a commission from the casino operator. This is the primary way the site is funded.
We disclose this arrangement plainly because it is material to how you read our recommendations. The existence of an affiliate relationship does not, by itself, make a recommendation unreliable - but you deserve to know it exists so you can weigh our conclusions accordingly.
Our editorial process is designed to limit the distortion this incentive can create. Casino rankings are determined by a scoring rubric applied consistently across all operators we review. The rubric covers licence quality, game library breadth, bonus fairness (wagering requirements, time limits, game restrictions), withdrawal speed, and verified customer support responsiveness. Affiliate commission rates are not an input to this rubric. A casino that pays a higher commission does not rank higher for that reason alone.
Update Frequency
The online casino market changes faster than most publishing schedules allow for. Bonus offers expire, licence conditions change, and operators revise payment terms without notice. We address this through scheduled and triggered reviews:
- Casino pages are reviewed in full every 90 days
- Bonus values and wagering requirements are checked monthly
- Any page is reviewed immediately when a reader or staff member reports a factual discrepancy
- Regulatory changes affecting listed operators trigger an immediate review of affected pages
Each page displays the date it was last reviewed. This date reflects a substantive editorial check, not an automated timestamp update.
Corrections Policy
When we publish something incorrect, we correct it and say so. Corrections are noted inline on the affected page with a brief description of what changed and the date of the change. We do not delete incorrect content silently or alter published text without disclosure.
If you believe a page on this site contains an error - factual, contextual, or otherwise - please contact us through the address on our Contact page. We treat every correction request as a priority review, regardless of who submits it. Corrections from readers have identified genuine errors that our internal process missed, and we take them seriously.
Author Independence
Writers and editors at BookOfDead.ie are employed or contracted by the site's publisher, not by any casino operator. No operator has editorial input into any page on this site. Casino operators do not see content before publication, do not approve or reject coverage, and have no contractual right to influence ratings, rankings, or review conclusions.
Where a casino declines to clarify a term or does not respond to a fact-check request, we note that in the relevant page rather than omitting the uncertainty. Author bylines reflect who wrote and reviewed the content. Writers are not required to produce favourable conclusions about operators who hold affiliate agreements with the site - and where a listed casino has a meaningful flaw, that flaw is documented in the review.
Questions about this policy can be directed to the editorial contact address on our Contact page.